Your Guide to Thinking Small

John L. Gann, Jr., is also author of CarpeHoram how-to manuals How to Evaluate (and Improve) Your Communty's Marketing; and Marketing UNterstate Highways, and The Third Lifetime Place. There's more information at salesjobsandtaxes.com.


CarpeHoram ("Seize the Hour") means a time-saving, user-friendly, and "greener" alternative to the book. With a tighter edit and less useless white space, it's a leaner read. Improved page formatting makes reading and scanning easier, with each page equivalent to about 3 book pages.

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To download and print an 8 1/2 x 11-inch Thinking Small flyer PDF, click here. Adobe Acrobat required.

 What They Say About John

The best analysis of the economic prospects for college towns that I've seen.
Gerard Badler, Managing Director
Campus Continuum, Brookline, MA

I don't believe that I have ever read a more thorough, comprehensive, and understandable dissertation on how to plan and put together an effective marketing campaign for an economic development organization.
Ronald J. Starner, General Manager
Conway Data, Atlanta, GA

I can't remember ever thinking, "Hey, this guy really knows what he's talking about" until this.
Ron Simoncini, President
Axiom Communications, Secaucus, NJ

A super book....Highly recommended.
John T. Reed, national real estate author

A Cadillac in marketing expertise.
Dale Adams, President, Village of Rockton, IL

 Start Thinking Small

If you've got a tough marketing problem or have
to sell the seemingly unsellable, let this unique resource start helping you to Think Small.

Yes, send me ____ copies of Marketing Big...by Thinking Small (8 1/2 x 11 paperback, 64 pages, 43,000 words)and bill me for $59.95 + 4.95 S&H per copy (print) or $49.95 for PDF both plus 8.25% sales tax (IL sales). Print and fax to(866) 61-HORAM. For U.S. Mail address please click here.

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