|2. Training Services
At Cornell he developed and led local leader decision-making workshops. He’s since developed full-day seminars in multiple cities on grants, community marketing, sign control, and zoning.
3. Conference Presentations
He’s done presentations for:
New York State Conference of Mayors, National Association of Home Builders, Wisconsin City Management Assn., National Sporting Goods Assn., Economic Development Assn. of North Dakota, Pennsylvania State Assn. of Boroughs, Illinois Institute for Rural Affairs, Eight-Sheet Outdoor Advertising Assn., Michigan Boating Industries Assn., W. Virginia Municipal League.
4. Widely Published Ideas
He has “given back” with numerous articles. He’s been interviewed or quoted in Reason, Chicago Tribune, Planning, Cleveland Plain Dealer, and National Public Radio and appeared in Wall Street Journal, Urban Land, Real Estate Today, Public Management, Zoning News, Chicago Tribune.
|5. Books and Manuals
Starting with Cornell University manuals, he's gotten national attention for first-of-their-kind manuals:
Marketing Big...by Thinking Small
Successful Smaller Downtowns & Business Districts
The Third Lifetime Place: A New Economic Opportunity for College Towns
Marketing UNterstate Highways
How to Evaluate (and Improve) Your Community’s Marketing
The Downtown Message
Hybrid Neighborhoods: Where to Live Now to Spend Less at the Pump
Triple Real Estate Value by Marketing Zoning Changes
How to Prevent Junk Car Laws from Shutting Down Your Home Car Hobby.
6. Recorded Training
He offers DVD and CD training sessions.
“Want to start something?” John’s become an entrepreneur of ideas, not a caretaker of what exists.
|1. New Ideas
Many have heard about his think-different ideas.
The Third Lifetime Place
Market Street Program
Learning from Wal-Mart
2. New Programs
1. John created and headed a new city-county agency, ran a consultant’s first branch office, did one of the first computerized zoning codes.