Market Win-Win Development Solutions
|Marketing is not just what you say. It's also what you do.
Zoning, sign, design, home business, or other regulations can inadvertently pose obstacles to growth. Making rules more business- and family-friendly reinforces the marketing message that you want growth in sales, jobs, and tax receipts.
A place's success can be impaired, for example, by underutilized and undervalued real estate. That can be remedied by marketing better zoning to local officials.
And Win-Win measures can be marketed as alternatives to economically troublesome new urbanism, junk car, or sign codes.
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